Journal of Euromarketing

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Paper	Year	Citations
T.V. commercial dramas and their impact on tourists' attitudes towards the destination: A Turkish case Özcan Kılıç et al.	2021	0 citations
[Untitled] Unknown	2021	0 citations
[Untitled] Unknown	2021	0 citations
Journal of Euromarketing Unknown	2016	25 citations
Journal of Euromarketing Unknown	2016	22 citations
Journal of Euromarketing Unknown	2016	12 citations
Journal of Euromarketing Unknown	2016	7 citations
Journal of Euromarketing Unknown	2016	5 citations
Journal of Euromarketing Unknown	2016	4 citations
Journal of Euromarketing Unknown	2016	4 citations
Journal of Euromarketing Unknown	2016	3 citations
Journal of Euromarketing Unknown	2016	0 citations
The Synergy in Green Persuasion, Green Celebrity Endorsers in Green Advertising: A Study of Brand - Endorser Congruence Effects in Green Advertising Juliana Blasche & P.E. Ketelaar	2015	10 citations
The Synergy in Green Persuasion, Green Celebrity Endorsers in Green Advertising: A Study of Brand - Endorser Congruence Effects in Green Advertising Juliana Blasche & P.E. Ketelaar	2015	5 citations
Effect of Consumer Brand Equity on Purchase Intention: Considering Socioeconomic Status and Gender as Moderating Effects Gökhan Aydın & Burç Ülengin	2015	5 citations
Effect of Consumer Brand Equity on Purchase Intention: Considering Socioeconomic Status and Gender as Moderating Effects Gökhan Aydın & Burç Ülengin	2015	5 citations
The Impact of Country-of-Origin and Ethnocentrism: An Experimental Study of Consumer Taste Preferences for Soft Drinks at a Cross-Cultural Level Talha Harcar & Erdener Kaynak	2015	4 citations
Price Discount Depth Effect on Perceived Value of Hedonic and Utilitarian Services: A Congruity Theory Approach Kalender Özcan Atılgan & Ali Kara	2015	2 citations
The Internationalization of Polish Firms: An Empirical Investigation of the M-P Relationship Grzegorz Karasiewicz & Jan Nowak	2015	2 citations
Competence Branding : A Strategic Differentiation Approach for Business Organizations Olutayo Otubanjo et al.	2015	1 citations

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