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Industrial Marketing Management

Elsevier

AJG 3ABDC A*
Abstract coveragesee Methodology
Recent paperssorted by most recent
PaperYearCitations
How to nudge industrial customers to accept free-to-fee service price switches?
Joona Keränen et al.
20261 citations
Untangling value-based customer management approaches in business markets: Value-based selling, customer success management, key account management
Stefan Wengler et al.
20261 citations
Exploring the intensity of power asymmetry in food supply systems: an application of systems thinking
Svetlana Bogomolova et al.
20261 citations
Employing big data capability in the face of fierce competition: Exploring the synergy between market orientation, marketing strategies, and innovation capabilities
Omar S. Itani et al.
20261 citations
Strategic transformation of the sales function in servitization: A multi-level configurational view
Maria Spadafora & Mario Rapaccini
20260 citations
On the difficulty of using algorithms to replace managers in decision making: A study of customer prioritization
Samu Ahola & Jukka Luoma
20260 citations
Do emergent technologies turbocharge adaptive selling behavior? A review and futuristic outlook
Janakiraman Moorthy et al.
20260 citations
Editorial Board
Unknown
20260 citations
Conceptualising natural resources in industrial systems
Debbie Harrison & Frans Prenkert
20260 citations
Transformation from interpersonal to interorganizational relationships: Effectual mechanisms in international new venture growth
Markus Raatikainen et al.
20260 citations
Managing paradoxical tensions in green technology implementation: A platform perspective
Zilong Wang et al.
20260 citations
Unpacking account-based marketing: Conceptualization, key activities, and performance outcomes
Simone Severini et al.
20260 citations
Bilateral indirect influence in coopetition triads: A conceptual framework
Sara Galehbakhtiari & Tatbeeq Raza-Ullah
20260 citations
When alignment fails but cooperation persists: The paradox of executive–managerial misalignment in B2B partnerships
Yuchen Shi & Hong‐Youl Ha
20260 citations
Value chains, knowledge isolation, and performance in internationalizing SMEs
Mika Gabrielsson et al.
20260 citations
Swipe, like, connect: A typology for strategic short-term entrepreneurial relationships using social media to countervail power
Helen McGrath et al.
20260 citations
Unpacking the exchange dynamics between strategic frontline employees and the internal business team
Curtis S. Schroeder et al.
20260 citations
In the eye of the beholder: A systematic review of the literature on customers' perceptions of salesperson appearance
Stephanie M. Mangus et al.
20260 citations
How can digital dexterity contribute to the success of new product development in B2B SaaS companies? Comprehending the roles of inclusive leadership, capabilities for open innovation, and competitive intensity
Saumyaranjan Sahoo et al.
20260 citations
Exploring the Nexus of industry 4.0 on structural power and B2B marketing: A comprehensive approach to sustainability and competitive advantage
Hannan Amoozad Mahdiraji et al.
20260 citations

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