Journal of Services Marketing

Emerald

AJG 2ABDC A

Recent paperssorted by most recent

Paper	Year	Citations
Service work, gender, and well-being: the role of customer behaviour in shaping the experiences of female drivers Emmanuel Mogaji et al.	2026	1 citations
How does social monitoring strategy empower value co-creation: the moderating effects of urban digital infrastructure Wei Yang et al.	2026	1 citations
Receive help from friends: the buffer effect of social support on backfires of gamification Furong Jia & Jingyun Hu	2026	1 citations
An exploration of financial services digital encounters in developing countries Isaac Ofori-Okyere & Farag Edghiem	2026	1 citations
It’s not MY job! Consumer entitlement and responses to self-service technologies Hesam Teymouri Athar & Steven Shepherd	2026	1 citations
Digital unity or tribal echo chambers? Paradoxes in online residential communities Nicola Cobelli et al.	2026	0 citations
Buy-now-pay-later adoption: the interplay of approach and avoidance forces in attitude formation Mahender Singh Yadav et al.	2026	0 citations
The Reasonable Accommodation Management Plan (RAMP) to greater service experience for vulnerable consumers Abas Mirzaei et al.	2026	0 citations
Negotiating dignity in service encounters: advancing transformative service research Maria Sarmento	2026	0 citations
Antecedents and consequences of sustainability-oriented service innovation from the manager’s perspective: the moderating role of sector type Mihaela Moise et al.	2026	0 citations
Empowering African student workers in Poland’s fast-food industry: pathways to fair and supportive work Joy Eghonghon Akahome	2026	0 citations
Unveiling consumers’ cross-channel analysis: the underlying logic of omnichannel retail Jian Liu et al.	2026	0 citations
The impact of perceived crowding on customers’ desire for revenge in service failure situations and its underlying mechanisms Seok-hyun Song et al.	2026	0 citations
From anxiety to assurance: a mixed-methods journey into service innovation, trust and customer relationships Rifgi Buğra Bağcı & Mertcan Taşçıoğlu	2026	0 citations
Online shopping acceptance among elderly consumers in Latin America Constanza Bianchi & M. Abu Saleh	2026	0 citations
Co-creation convenience: reconceptualizing the customer convenience concept through the service-dominant logic lens Tram-Anh Ngoc Pham	2026	0 citations
From self-motivated trials to risk-taking: how older consumers change after engaging with innovative technologies Kikyoung Park	2026	0 citations
Exploring operating mechanisms of agricultural e-commerce service ecosystems from a multileveled perspective Yi-An Chen & Chun-Liang Chen	2026	0 citations
The underdog advantage in personal services: enhancing consumer confidence and outcome expectancy through effort-based positioning BangWool Han & Lester W. Johnson	2026	0 citations
Unveiling the impact of green psychological benefits on customer citizenship behavior: the roles of felt obligation and altruism Dung Minh Nguyen	2026	0 citations

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