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Fostering Organization-Public Relationships Through Openness and Engagement: A Meta-Analysis

Mengqi Zhan & Xinyan Zhao

Journal of Public Relations Research2023https://doi.org/10.1080/1062726x.2022.2160335article
ABDC B
Weight
0.74

Abstract

The accumulating literature regarding antecedents of organization-public relationships (OPRs) has been mixed. This study employed a meta-analytic method to synthesize the roles of organizational openness and publics' engagement behaviors quantitatively and systematically in studies of OPRs. The results showed that the corrected mean correlations (ρ‾) between organizational openness and OPRs ranged from .52 to .72, and those between publics' engagement behaviors and OPRs ranged from .30 'to .42. Overall, the relationships between engagement and elements of OPRs differed for (1) for-profit organizations versus others (e.g. nonprofits, government); (2) samples collected from the eastern versus western cultures; and (3) different types of populations (i.e. students, survey panels, and target populations). Similar patterns also emerged for the moderating effects of organization and population type on the associations between openness and OPRs. Synthesizing existing empirical results on openness, engagement, and OPRs meta-analytically helps build consensus on those relationships and inspires new directions for OPRs theory building.

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https://doi.org/https://doi.org/10.1080/1062726x.2022.2160335

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@article{mengqi2023,
  title        = {{Fostering Organization-Public Relationships Through Openness and Engagement: A Meta-Analysis}},
  author       = {Mengqi Zhan & Xinyan Zhao},
  journal      = {Journal of Public Relations Research},
  year         = {2023},
  doi          = {https://doi.org/https://doi.org/10.1080/1062726x.2022.2160335},
}

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Fostering Organization-Public Relationships Through Openness and Engagement: A Meta-Analysis

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Evidence weight

0.74

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.99 × 0.4 = 0.39
M · momentum0.80 × 0.15 = 0.12
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.