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https://doi.org/https://doi.org/10.1080/13511610.2025.2591139
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@article{paschal2026,
title = {{Cultural influences on consumer loyalty in Tanzania’s E-Commerce market: the role of Hofstede’s individualism–collectivism dimension}},
author = {PASCHAL JAO et al.},
journal = {Innovation: The European Journal of Social Sciences Research},
year = {2026},
doi = {https://doi.org/https://doi.org/10.1080/13511610.2025.2591139},
}TY - JOUR
TI - Cultural influences on consumer loyalty in Tanzania’s E-Commerce market: the role of Hofstede’s individualism–collectivism dimension
AU - al., PASCHAL JAO et
JO - Innovation: The European Journal of Social Sciences Research
PY - 2026
ER -
PASCHAL JAO et al. (2026). Cultural influences on consumer loyalty in Tanzania’s E-Commerce market: the role of Hofstede’s individualism–collectivism dimension. *Innovation: The European Journal of Social Sciences Research*. https://doi.org/https://doi.org/10.1080/13511610.2025.2591139
PASCHAL JAO et al.. "Cultural influences on consumer loyalty in Tanzania’s E-Commerce market: the role of Hofstede’s individualism–collectivism dimension." *Innovation: The European Journal of Social Sciences Research* (2026). https://doi.org/https://doi.org/10.1080/13511610.2025.2591139.
Cultural influences on consumer loyalty in Tanzania’s E-Commerce market: the role of Hofstede’s individualism–collectivism dimension
PASCHAL JAO et al. · Innovation: The European Journal of Social Sciences Research · 2026
https://doi.org/https://doi.org/10.1080/13511610.2025.2591139
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