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Modified risk tobacco product (MRTP) claim, nicotine strength and nicotine label on ZYN perceptions and use intentions among adults who are currently smoking cigarettes

Haijing Ma et al.

Tobacco Control2026https://doi.org/10.1136/tc-2026-060094article
ABDC B
Weight
0.50

What the paper says

The proposed MRTP claim may have limited effectiveness in nudging switching from cigarettes to ZYN among adults who currently smoke. More education is needed to better inform people of ZYN health harm and nicotine risks.

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https://doi.org/https://doi.org/10.1136/tc-2026-060094

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@article{haijing2026,
  title        = {{Modified risk tobacco product (MRTP) claim, nicotine strength and nicotine label on ZYN perceptions and use intentions among adults who are currently smoking cigarettes}},
  author       = {Haijing Ma et al.},
  journal      = {Tobacco Control},
  year         = {2026},
  doi          = {https://doi.org/https://doi.org/10.1136/tc-2026-060094},
}

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Modified risk tobacco product (MRTP) claim, nicotine strength and nicotine label on ZYN perceptions and use intentions among adults who are currently smoking cigarettes

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Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.