Toward a caring government: Advancing ethical government public relations with a care-based relationship cultivation model

Chuqing Dong & Jordan Morehouse

Journal of Public Relations Research2022https://doi.org/10.1080/1062726x.2022.2119978article
ABDC B
Weight
0.75

Abstract

In this study, we explore the potential contribution of care ethics to government-public relationship (GPR) management. Drawing on the ethics of care and relationship management theory, this study examined government communicators’ conceptualizations of care and care-based relationship cultivation strategies by interviewing 32 public relations practitioners working at county government agencies in the United States. Findings suggest that care is a complex, multidimensional construct that involves relational, emotional, humanistic, and personal components in the context of government public relations. The study advances public relations scholarship by proposing a Care-Based Relationship Cultivation Model and suggests measures for seven care-based relationship cultivation strategies highlighting care ethics. Our findings are useful for local government practitioners across countries to infuse care into their public relations efforts.

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https://doi.org/https://doi.org/10.1080/1062726x.2022.2119978

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@article{chuqing2022,
  title        = {{Toward a caring government: Advancing ethical government public relations with a care-based relationship cultivation model}},
  author       = {Chuqing Dong & Jordan Morehouse},
  journal      = {Journal of Public Relations Research},
  year         = {2022},
  doi          = {https://doi.org/https://doi.org/10.1080/1062726x.2022.2119978},
}

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Evidence weight

0.75

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact1.00 × 0.4 = 0.40
M · momentum0.80 × 0.15 = 0.12
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

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