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https://doi.org/https://doi.org/10.1080/08853134.2025.2529900
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@article{brian2025,
title = {{Empirics before theory? Considerations for research sequencing within sales scholarship}},
author = {Brian N. Rutherford & Scott B. Friend},
journal = {Journal of Personal Selling & Sales Management},
year = {2025},
doi = {https://doi.org/https://doi.org/10.1080/08853134.2025.2529900},
}TY - JOUR
TI - Empirics before theory? Considerations for research sequencing within sales scholarship
AU - Rutherford, Brian N.
AU - Friend, Scott B.
JO - Journal of Personal Selling & Sales Management
PY - 2025
ER -
Brian N. Rutherford & Scott B. Friend (2025). Empirics before theory? Considerations for research sequencing within sales scholarship. *Journal of Personal Selling & Sales Management*. https://doi.org/https://doi.org/10.1080/08853134.2025.2529900
Brian N. Rutherford & Scott B. Friend. "Empirics before theory? Considerations for research sequencing within sales scholarship." *Journal of Personal Selling & Sales Management* (2025). https://doi.org/https://doi.org/10.1080/08853134.2025.2529900.
Empirics before theory? Considerations for research sequencing within sales scholarship
Brian N. Rutherford & Scott B. Friend · Journal of Personal Selling & Sales Management · 2025
https://doi.org/https://doi.org/10.1080/08853134.2025.2529900
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