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Increasing Literacy on the Scams Targeting Latines: Generative Artificial Intelligence, Digital Technologies, and the Latine Community

Gabriel Lorenzo Aguilar

Journal of Business and Technical Communication2025https://doi.org/10.1177/10506519251372578article
ABDC C
Weight
0.37

What the paper says

This article builds a heuristic that raises the artificial intelligence (AI) literacy of Latine students. Nefarious people are exploiting marginalized Latine communities by using AI in creative partnerships, similar to those described in technical communication research, to build social profiles of Latines. These people are rhetorically using AI in passive-income and voice-over scams that target Latines who are insecure about their financial and citizenship situations. The heuristic offered here guides instructors on how to increase Latine students’ AI literacy by making these students aware of the rhetorical relationships between nefarious individuals and AI.

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https://doi.org/https://doi.org/10.1177/10506519251372578

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@article{gabriel2025,
  title        = {{Increasing Literacy on the Scams Targeting Latines: Generative Artificial Intelligence, Digital Technologies, and the Latine Community}},
  author       = {Gabriel Lorenzo Aguilar},
  journal      = {Journal of Business and Technical Communication},
  year         = {2025},
  doi          = {https://doi.org/https://doi.org/10.1177/10506519251372578},
}

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Increasing Literacy on the Scams Targeting Latines: Generative Artificial Intelligence, Digital Technologies, and the Latine Community

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Evidence weight

0.37

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.16 × 0.4 = 0.06
M · momentum0.53 × 0.15 = 0.08
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.