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Assure or Insure Cyber Risk? Nonprofessional Investors' Willingness to Invest*

Kevin Gauch & Reiner Quick

Accounting Perspectives2025https://doi.org/10.1111/1911-3838.12389article
ABDC B
Weight
0.46

Abstract

Organizations face severe cyber risks, which may lead companies to contract related insurance or to demand cybersecurity assurance services to signal risk management. This paper experimentally investigates how cybersecurity assurance and insurance against cyber risks impact nonprofessional investors. We conducted an experiment with a 2 × 2 between‐subjects design with 100 UK nonprofessional investors and manipulated the assurance provision and insurance purchase to analyze their impact on willingness to invest. Our results suggest that cybersecurity assurance and cyber risk insurance positively affect willingness to invest. The results confirm the usefulness of measures to handle cyber risks and are of interest to managers, auditors, regulators, and academics.

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https://doi.org/https://doi.org/10.1111/1911-3838.12389

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@article{kevin2025,
  title        = {{Assure or Insure Cyber Risk? Nonprofessional Investors' Willingness to Invest*}},
  author       = {Kevin Gauch & Reiner Quick},
  journal      = {Accounting Perspectives},
  year         = {2025},
  doi          = {https://doi.org/https://doi.org/10.1111/1911-3838.12389},
}

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Assure or Insure Cyber Risk? Nonprofessional Investors' Willingness to Invest*

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Evidence weight

0.46

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.37 × 0.4 = 0.15
M · momentum0.60 × 0.15 = 0.09
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.