arbiter
JournalsPricingAccount

How much nature for the consumer? Misleading advertising, trademark law and the European average consumer standard in the food sector

Andreas Wiebe

Enterprise Governance eJournal2015https://doi.org/10.53300/001c.6929article
ABDC C
Weight
0.54

What the paper says

In Europe, the rules of unfair competition law have particular relevance for the regulation of advertising and product designation in the food sector. Apart from sector specific rules, the general framework of unfair competition law which applies is governed by the Unfair Trade Practices Directive (2008) that brought full harmonization of consumer protection laws in the unfair competition field.

1 citation

Open paper page →

Cite this paper

https://doi.org/https://doi.org/10.53300/001c.6929

Or copy a formatted citation

@article{andreas2015,
  title        = {{How much nature for the consumer? Misleading advertising, trademark law and the European average consumer standard in the food sector}},
  author       = {Andreas Wiebe},
  journal      = {Enterprise Governance eJournal},
  year         = {2015},
  doi          = {https://doi.org/https://doi.org/10.53300/001c.6929},
}

Paste directly into BibTeX, Zotero, or your reference manager.

Flag this paper

How much nature for the consumer? Misleading advertising, trademark law and the European average consumer standard in the food sector

Flags are reviewed by the Arbiter methodology team within 5 business days.

Evidence weight

0.54

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.71 × 0.4 = 0.28
M · momentum0.20 × 0.15 = 0.03
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.