Digital storytelling and Enterprise Education: A creative tool for presenting entrepreneurial ideas

Peter Tiernan & Enda Donlon

Irish Journal of Management2024https://doi.org/10.2478/ijm-2024-0004article
ABDC C
Weight
0.30

What the paper says

Abstract This paper explores the use of digital storytelling as a tool for presenting entrepreneurial ideas in enterprise education. Using quantitative and qualitative data, it examines student perceptions of the experience and its effectiveness. An online survey was distributed to 62 students in their first year of a teacher education degree, with responses gathered from 35 students. Findings suggest that digital storytelling effectively enables students to develop and present their entrepreneurial ideas and allows them to express themselves in interesting and engaging ways. The literature on digital storytelling is common in areas such as arts and media; however, few studies examine the use of digital storytelling in enterprise education. Fewer still examine digital storytelling as a means of assessment in an enterprise education module on a teacher education programme. This study provides insight into student experiences of digital storytelling as a tool to present entrepreneurial ideas and solutions to educational problems.

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https://doi.org/https://doi.org/10.2478/ijm-2024-0004

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@article{peter2024,
  title        = {{Digital storytelling and Enterprise Education: A creative tool for presenting entrepreneurial ideas}},
  author       = {Peter Tiernan & Enda Donlon},
  journal      = {Irish Journal of Management},
  year         = {2024},
  doi          = {https://doi.org/https://doi.org/10.2478/ijm-2024-0004},
}

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Evidence weight

0.30

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.00 × 0.4 = 0.00
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.