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https://doi.org/https://doi.org/10.1080/24721735.2026.2615550
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@article{ayush2026,
title = {{Examining the influence of memorable wellness tourism experiences on destination brand equity: the mediating role of place attachment}},
author = {Ayush Guleria et al.},
journal = {International Journal of Spa and Wellness},
year = {2026},
doi = {https://doi.org/https://doi.org/10.1080/24721735.2026.2615550},
}TY - JOUR
TI - Examining the influence of memorable wellness tourism experiences on destination brand equity: the mediating role of place attachment
AU - al., Ayush Guleria et
JO - International Journal of Spa and Wellness
PY - 2026
ER -
Ayush Guleria et al. (2026). Examining the influence of memorable wellness tourism experiences on destination brand equity: the mediating role of place attachment. *International Journal of Spa and Wellness*. https://doi.org/https://doi.org/10.1080/24721735.2026.2615550
Ayush Guleria et al.. "Examining the influence of memorable wellness tourism experiences on destination brand equity: the mediating role of place attachment." *International Journal of Spa and Wellness* (2026). https://doi.org/https://doi.org/10.1080/24721735.2026.2615550.
Examining the influence of memorable wellness tourism experiences on destination brand equity: the mediating role of place attachment
Ayush Guleria et al. · International Journal of Spa and Wellness · 2026
https://doi.org/https://doi.org/10.1080/24721735.2026.2615550
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