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A Study of Barriers and benefits of Artificial Intelligence Adoption In Small and Medium Enterprise

Kuldeep Bhalerao et al.

Academy of Marketing Studies Journal2022article
ABDC B
Weight
0.72

Abstract

The focus of the study of this paper is to understand the constraints and benefits of AI adoption in SMEs. In today's competitive business world, if SMEs do not upgrade with available technologies, they may lose their competitive position. Researchers have tried to address the issue by exploring questions related challenges and advantages of AI adoption in SMEs. Past research and literature on challenges and barriers to AI application in SMEs were reviewed and found that the factors such as AI technical competencies of human resources, poor financial position, size of the organization, the orientation of promoter of business, awareness of AI benefits, data quality are the foremost challenges and the customized AI technologies assist in improvement in the performance of decision making, acquisition, development, and retention of employees, management of inventory, creation of customer base and understanding of buying behavior and protecting SMEs from cyberattacks.

42 citations

Cite this paper

@article{kuldeep2022,
  title        = {{A Study of Barriers and benefits of Artificial Intelligence Adoption In Small and Medium Enterprise}},
  author       = {Kuldeep Bhalerao et al.},
  journal      = {Academy of Marketing Studies Journal},
  year         = {2022},
}

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A Study of Barriers and benefits of Artificial Intelligence Adoption In Small and Medium Enterprise

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Evidence weight

0.72

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.94 × 0.4 = 0.38
M · momentum0.80 × 0.15 = 0.12
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.