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https://doi.org/https://doi.org/10.1007/s12208-025-00437-w
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@article{ngan2025,
title = {{Consumer sacrifice for sustainability and well-being: examining the moderating role of social value, self-actualization, and narcissism}},
author = {Ngan Thanh Nguyen & Khoi Minh Nguyen},
journal = {International Review on Public and Nonprofit Marketing},
year = {2025},
doi = {https://doi.org/https://doi.org/10.1007/s12208-025-00437-w},
}TY - JOUR
TI - Consumer sacrifice for sustainability and well-being: examining the moderating role of social value, self-actualization, and narcissism
AU - Nguyen, Ngan Thanh
AU - Nguyen, Khoi Minh
JO - International Review on Public and Nonprofit Marketing
PY - 2025
ER -
Ngan Thanh Nguyen & Khoi Minh Nguyen (2025). Consumer sacrifice for sustainability and well-being: examining the moderating role of social value, self-actualization, and narcissism. *International Review on Public and Nonprofit Marketing*. https://doi.org/https://doi.org/10.1007/s12208-025-00437-w
Ngan Thanh Nguyen & Khoi Minh Nguyen. "Consumer sacrifice for sustainability and well-being: examining the moderating role of social value, self-actualization, and narcissism." *International Review on Public and Nonprofit Marketing* (2025). https://doi.org/https://doi.org/10.1007/s12208-025-00437-w.
Consumer sacrifice for sustainability and well-being: examining the moderating role of social value, self-actualization, and narcissism
Ngan Thanh Nguyen & Khoi Minh Nguyen · International Review on Public and Nonprofit Marketing · 2025
https://doi.org/https://doi.org/10.1007/s12208-025-00437-w
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