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Comic Book Case Studies: Visual Storytelling in Management Education

S. A. Mitchell

Business Case Journal2025https://doi.org/10.69521/bcj.v32i1.4article
ABDC C
Weight
0.50

What the paper says

This article explores the potential integration of visual storytelling techniques, specifically comics, into case-based management education. The author examines how comicstyle case studies might enhance student comprehension, particularly for culturally and linguistically diverse cohorts, by leveraging the pedagogical benefits of visual narrative elements.

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Cite this paper

https://doi.org/https://doi.org/10.69521/bcj.v32i1.4

Or copy a formatted citation

@article{s.2025,
  title        = {{Comic Book Case Studies: Visual Storytelling in Management Education}},
  author       = {S. A. Mitchell},
  journal      = {Business Case Journal},
  year         = {2025},
  doi          = {https://doi.org/https://doi.org/10.69521/bcj.v32i1.4},
}

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Comic Book Case Studies: Visual Storytelling in Management Education

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Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.