What is the impact of college men’s basketball games on a local economy?

Stacey L. Brook & Xiaomin Gai

Local Economy2026https://doi.org/10.1177/02690942261431764article
AJG 2ABDC C
Weight
0.50

What the paper says

Sport economic impact studies face varied conclusions (from statistically zero to eye-popping impacts) as to the impact that sports teams or events have on a local economy. We perform an economic impact study using a unique dataset of season ticket holders for men’s basketball at the University of Kentucky and the University of Louisville. We find the direct economic impact is $34.7 million for the University of Kentucky and $10.3 million for the University of Louisville from the baseline analysis. We perform sensitivity analyses to see how different assumptions affect the economic impact of these programs.

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https://doi.org/https://doi.org/10.1177/02690942261431764

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@article{stacey2026,
  title        = {{What is the impact of college men’s basketball games on a local economy?}},
  author       = {Stacey L. Brook & Xiaomin Gai},
  journal      = {Local Economy},
  year         = {2026},
  doi          = {https://doi.org/https://doi.org/10.1177/02690942261431764},
}

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What is the impact of college men’s basketball games on a local economy?

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Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.