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Empowering farmers: A strategic analysis of blockchain adoption in collaboration with e-tailers for poverty alleviation

Min Lu & Tianlong Luo

Cleaner Logistics and Supply Chain2026https://doi.org/10.1016/j.clscn.2026.100305article
ABDC B
Weight
0.50

Abstract

Integrating farmers into e-tailing platforms (e.g., JD.com) is a common poverty alleviation strategy, but challenges remain in ensuring reliable product information and building consumer trust. This study explores how blockchain technology can address these issues by analyzing strategic adoption decisions within a supply chain comprising a smallholder farmer, a modern farmer, and an e-tailer. Using a game-theoretic model, we examine five scenarios involving different levels of blockchain participation. The results show that blockchain adoption initiated by e-tailers boosts demand and can benefit all stakeholders. However, a Prisoner’s Dilemma emerges between the farmers, potentially leading to suboptimal outcomes. Importantly, coordinated adoption mitigates this dilemma by reducing inequality and improving both farmer income and overall social welfare. These findings offer insights for platform managers on promoting inclusive and effective blockchain adoption for rural development.

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https://doi.org/https://doi.org/10.1016/j.clscn.2026.100305

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@article{min2026,
  title        = {{Empowering farmers: A strategic analysis of blockchain adoption in collaboration with e-tailers for poverty alleviation}},
  author       = {Min Lu & Tianlong Luo},
  journal      = {Cleaner Logistics and Supply Chain},
  year         = {2026},
  doi          = {https://doi.org/https://doi.org/10.1016/j.clscn.2026.100305},
}

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Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

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