arbiter
JournalsAccount

ChatGPT and Travel: Examining the Relationship Between Choice Attributes, Positive Emotions, Satisfaction, and Behavioral Intention

Hongyoul Choi & Eun-Kyung Park

International Journal of Tourism Research2026https://doi.org/10.1002/jtr.70200article
AJG 2ABDC A
Weight
0.50

Abstract

This study was conducted to identify the relationship between the choice attributes of ChatGPT and the positive emotions, satisfaction, and future behavioral intention among users who have experience using ChatGPT in travel‐related matters. To conduct this study, tourists who used ChatGPT for travel‐related purposes within the past year were selected through a rigorous screening process, and a total of 293 valid responses were obtained for analysis. Afterwards, this study confirmed the choice attributes of ChatGPT through a review of previous research. The study's outcomes indicated that positive emotions were significantly affected by perceived usefulness and perceived ease of use, while informativeness and parasocial interaction showed no significant effect. Additionally, positive emotions and satisfaction were observed to have simple and multiple mediating effects in the relationship with behavioral intention.

Open via your library →

Cite this paper

https://doi.org/https://doi.org/10.1002/jtr.70200

Or copy a formatted citation

@article{hongyoul2026,
  title        = {{ChatGPT and Travel: Examining the Relationship Between Choice Attributes, Positive Emotions, Satisfaction, and Behavioral Intention}},
  author       = {Hongyoul Choi & Eun-Kyung Park},
  journal      = {International Journal of Tourism Research},
  year         = {2026},
  doi          = {https://doi.org/https://doi.org/10.1002/jtr.70200},
}

Paste directly into BibTeX, Zotero, or your reference manager.

Flag this paper

ChatGPT and Travel: Examining the Relationship Between Choice Attributes, Positive Emotions, Satisfaction, and Behavioral Intention

Flags are reviewed by the Arbiter methodology team within 5 business days.

Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.