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Fostering product quality and Brand Trust by QR code traceability and customer reviews: The moderating role of brand reputation in Blockchain

Minh T.H. Le

Journal of High Technology Management Research2024https://doi.org/10.1016/j.hitech.2024.100492article
AJG 2
Weight
0.77

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18 citations

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https://doi.org/https://doi.org/10.1016/j.hitech.2024.100492

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@article{minh2024,
  title        = {{Fostering product quality and Brand Trust by QR code traceability and customer reviews: The moderating role of brand reputation in Blockchain}},
  author       = {Minh T.H. Le},
  journal      = {Journal of High Technology Management Research},
  year         = {2024},
  doi          = {https://doi.org/https://doi.org/10.1016/j.hitech.2024.100492},
}

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Fostering product quality and Brand Trust by QR code traceability and customer reviews: The moderating role of brand reputation in Blockchain

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Evidence weight

0.77

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact1.00 × 0.4 = 0.40
M · momentum0.95 × 0.15 = 0.14
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.