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Innovating Insurance Services: Enhancing Perceived Value and Customer Satisfaction through Service Innovation

Saurabh Singh & Imran Ahmad

Acta Universitatis Bohemiae Meridionalis2025https://doi.org/10.32725/acta.2025.004article
ABDC C
Weight
0.50

What the paper says

This study examines the correlations among service innovation, perceived value, and customer satisfaction among insurance policyholders in Lucknow, India. The research uses a dataset of 400 policyholders from different age groups and applies Ordinary Least Squares (OLS) regression to examine how service innovation and perceived value affect customer satisfaction. The results illuminate the importance of service innovation in augmenting perceived value and eventually stimulating consumer happiness within the insurance sector.

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https://doi.org/https://doi.org/10.32725/acta.2025.004

Or copy a formatted citation

@article{saurabh2025,
  title        = {{Innovating Insurance Services: Enhancing Perceived Value and Customer Satisfaction through Service Innovation}},
  author       = {Saurabh Singh & Imran Ahmad},
  journal      = {Acta Universitatis Bohemiae Meridionalis},
  year         = {2025},
  doi          = {https://doi.org/https://doi.org/10.32725/acta.2025.004},
}

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Innovating Insurance Services: Enhancing Perceived Value and Customer Satisfaction through Service Innovation

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Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.