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https://doi.org/https://doi.org/10.1080/10496491.2025.2612587
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@article{wail2026,
title = {{Promoting Sustainability Through AI Chatbots: The Role of Trust and Engagement in Shaping Consumer Behavior}},
author = {Wail Alhakimi & Abdulalem Mohammed},
journal = {Journal of Promotion Management},
year = {2026},
doi = {https://doi.org/https://doi.org/10.1080/10496491.2025.2612587},
}TY - JOUR
TI - Promoting Sustainability Through AI Chatbots: The Role of Trust and Engagement in Shaping Consumer Behavior
AU - Alhakimi, Wail
AU - Mohammed, Abdulalem
JO - Journal of Promotion Management
PY - 2026
ER -
Wail Alhakimi & Abdulalem Mohammed (2026). Promoting Sustainability Through AI Chatbots: The Role of Trust and Engagement in Shaping Consumer Behavior. *Journal of Promotion Management*. https://doi.org/https://doi.org/10.1080/10496491.2025.2612587
Wail Alhakimi & Abdulalem Mohammed. "Promoting Sustainability Through AI Chatbots: The Role of Trust and Engagement in Shaping Consumer Behavior." *Journal of Promotion Management* (2026). https://doi.org/https://doi.org/10.1080/10496491.2025.2612587.
Promoting Sustainability Through AI Chatbots: The Role of Trust and Engagement in Shaping Consumer Behavior
Wail Alhakimi & Abdulalem Mohammed · Journal of Promotion Management · 2026
https://doi.org/https://doi.org/10.1080/10496491.2025.2612587
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