Consumer Culture Theory

Eric J. Arnould et al.

Research in Consumer Behavior: a research annual2015https://doi.org/10.1108/s0885-2111201517book
ABDC C
Weight
0.47

What the paper says

The chapters in this volume are selected from the best papers presented at the 10th Annual consumer culture theory conference held at the University of Arkansas, USA in June 2015. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulating opportunities to examine the intersections between a variety of topics that represent the cutting edge in consumer research. These studies draw on an array of qualitative methodologies and the substantive topics represent crucial issues for our times

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https://doi.org/https://doi.org/10.1108/s0885-2111201517

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@article{eric2015,
  title        = {{Consumer Culture Theory}},
  author       = {Eric J. Arnould et al.},
  journal      = {Research in Consumer Behavior: a research annual},
  year         = {2015},
  doi          = {https://doi.org/https://doi.org/10.1108/s0885-2111201517},
}

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Consumer Culture Theory

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Evidence weight

0.47

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.32 × 0.4 = 0.13
M · momentum0.80 × 0.15 = 0.12
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.