arbiter
JournalsPricingAccount

Unravelling visual narratives: a comprehensive analysis of Lonely Planet's Philippines visual storytelling

Arun Singh Thakur & Filmor J. Murillo

International Journal of Business Competition and Growth2025https://doi.org/10.1504/ijbcg.2025.146828article
AJG 1
Weight
0.50

What the paper says

This research presents a comprehensive analysis of the visual narratives in the 14th edition of Lonely Planet Philippines, ' released on December 21, 2021. By employing a meticulous stratified random sampling method and rigorous analysis criteria, the study explores thematic, compositional, cultural, and geographical dimensions. Results indicate a diverse thematic representation, featuring natural landscapes (25%), urban settings (20%), cultural events (15%), historical sites (18%), and everyday life scenes (22%). Compositional elements such as vibrant colours (28%) and dynamic framing (24%) enhance visual appeal, while geographical distribution includes Luzon (30%), Visayas (25%), Mindanao (22%), and popular tourist destinations (23%). Cultural representation is balanced between traditional elements (35%) and modern aspects (28%), avoiding stereotypes. A comparative analysis with 'Lonely Planet India' highlights distinct narrative strategies, underscoring the guide's role in shaping perceptions and challenging stereotypes.

Open paper page →

Cite this paper

https://doi.org/https://doi.org/10.1504/ijbcg.2025.146828

Or copy a formatted citation

@article{arun2025,
  title        = {{Unravelling visual narratives: a comprehensive analysis of Lonely Planet's Philippines visual storytelling}},
  author       = {Arun Singh Thakur & Filmor J. Murillo},
  journal      = {International Journal of Business Competition and Growth},
  year         = {2025},
  doi          = {https://doi.org/https://doi.org/10.1504/ijbcg.2025.146828},
}

Paste directly into BibTeX, Zotero, or your reference manager.

Flag this paper

Unravelling visual narratives: a comprehensive analysis of Lonely Planet's Philippines visual storytelling

Flags are reviewed by the Arbiter methodology team within 5 business days.

Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.