Determinants of E-Recruitment Adoption: Insights from Undergraduate Job Seekers in Sri Lanka

What the paper says

The rise of internet technology has transformed human resource management, with many organizations shifting from traditional recruitment methods to e-recruitment. This study investigates the factors influencing job seekers’ intention to use e-recruitment among final-year Management and Commerce undergraduates at the University of Jaffna. A quantitative research design was employed, collecting data from 201 students via a self-administered questionnaire. The proposed research model was tested using regression techniques. Findings reveal that perceived ease of use, perceived usefulness, and ICT literacy significantly influence students’ intention to use e-recruitment, demonstrating moderate to strong positive relationships. In contrast, perceived trust did not show a significant impact. The study is limited to final-year undergraduates at a single university and focuses on four key variables, with data based on self-reported measures. These results underscore the importance of developing user-friendly and informative e-recruitment platforms while enhancing ICT literacy among job seekers. Although trust did not emerge as a significant factor, implementing robust security features remains critical. Understanding online job-seeking behavior is increasingly vital in the digital era of recruitment.