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Clicks to Chic, Veepee.com: Anatomy of a pioneering clearance platform

Solène Juteau

Journal of Information Technology Teaching Cases2026https://doi.org/10.1177/20438869261436823article
AJG 1
Weight
0.50

What the paper says

This case examines Veepee, the French pioneer of online flash sales, as a platform business. Students will analyze how the company disrupted the clearance and outlet retail sector through its online flash sales model. It explores how founder Jacques-Antoine Granjon used digital technologies to transform traditional fashion clearance industry and further expanded beyond. The case traces Veepee’s evolution from 2001 to the present day as a dominant European platform, highlighting how this organization navigated technological changes and the COVID-19 pandemic. It explores platform mechanisms and ecosystem features.

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Cite this paper

https://doi.org/https://doi.org/10.1177/20438869261436823

Or copy a formatted citation

@article{solène2026,
  title        = {{Clicks to Chic, Veepee.com: Anatomy of a pioneering clearance platform}},
  author       = {Solène Juteau},
  journal      = {Journal of Information Technology Teaching Cases},
  year         = {2026},
  doi          = {https://doi.org/https://doi.org/10.1177/20438869261436823},
}

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Clicks to Chic, Veepee.com: Anatomy of a pioneering clearance platform

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Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.