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https://doi.org/https://doi.org/10.1057/s41272-025-00550-9
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@article{gesty2025,
title = {{Leveraging strategic revenue management and marketing for effective revenue diversification: evidences from Indonesia}},
author = {Gesty Ernestivita et al.},
journal = {Journal of Revenue & Pricing Management},
year = {2025},
doi = {https://doi.org/https://doi.org/10.1057/s41272-025-00550-9},
}TY - JOUR
TI - Leveraging strategic revenue management and marketing for effective revenue diversification: evidences from Indonesia
AU - al., Gesty Ernestivita et
JO - Journal of Revenue & Pricing Management
PY - 2025
ER -
Gesty Ernestivita et al. (2025). Leveraging strategic revenue management and marketing for effective revenue diversification: evidences from Indonesia. *Journal of Revenue & Pricing Management*. https://doi.org/https://doi.org/10.1057/s41272-025-00550-9
Gesty Ernestivita et al.. "Leveraging strategic revenue management and marketing for effective revenue diversification: evidences from Indonesia." *Journal of Revenue & Pricing Management* (2025). https://doi.org/https://doi.org/10.1057/s41272-025-00550-9.
Leveraging strategic revenue management and marketing for effective revenue diversification: evidences from Indonesia
Gesty Ernestivita et al. · Journal of Revenue & Pricing Management · 2025
https://doi.org/https://doi.org/10.1057/s41272-025-00550-9
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