“We Are a Community, Not a Commodity”: The Politics of Representation in Tourism in CHT, Bangladesh

S M Sadat al Sajib

Journal of Travel Research2026https://doi.org/10.1177/00472875251411978article
AJG 4ABDC A*
Weight
0.50

Abstract

In the neoliberal movement facilitated by the corporate mechanism of commodification, the culture and identity of indigenous communities are reconstructed, represented, and commodified as exchangeable objects within the growing tourism economy of the Chittagong Hill Tracts (CHT), Bangladesh. This paper unearths how multiple narratives and voices from diverse actors involved in tourism collectively construct a “Bengali tourist gaze,” portraying indigenous “other” as a “touristic race,” and how indigenous people resist this hegemonic discourse through their self-representation. Through the lens of critical tourism theories, it problematizes how the politics of representation reshape Indigenous everyday life into spectacles of “otherness.” Based on nine months of ethnographic and netnographic research, the findings illustrate the representational politics at play, highlighting the binary tensions between empowerment and exploitation inherent in tourism practices. The paper challenges conventional views on tourism, incorporating Indigenous voices into planning and policy, aiming to advance a shared model for cultural justice.

Open via your library →

Cite this paper

https://doi.org/https://doi.org/10.1177/00472875251411978

Or copy a formatted citation

@article{s2026,
  title        = {{“We Are a Community, Not a Commodity”: The Politics of Representation in Tourism in CHT, Bangladesh}},
  author       = {S M Sadat al Sajib},
  journal      = {Journal of Travel Research},
  year         = {2026},
  doi          = {https://doi.org/https://doi.org/10.1177/00472875251411978},
}

Paste directly into BibTeX, Zotero, or your reference manager.

Flag this paper

“We Are a Community, Not a Commodity”: The Politics of Representation in Tourism in CHT, Bangladesh

Flags are reviewed by the Arbiter methodology team within 5 business days.


Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.