Reinvigorating the future of young women micro entrepreneurs in sub-Saharan Africa post COVID-19: a SEM reflective model approach with debt literacy as the mediator

George Okello Candiya Bongomin et al.

American Journal of Business (AJB)2025https://doi.org/10.1108/ajb-11-2023-0197article
AJG 1ABDC C
Weight
0.50

What the paper says

Purpose The purpose of this study is to test for the mediating effect of debt literacy in the relationship between microcredit access and the survival of micro, small and medium enterprises (MSMEs) owned and operated by young women in rural sub-Saharan Africa post COVID-19. Design/methodology/approach This study uses a five-point Likert scale questionnaire to collect data from young women entrepreneurs with MSMEs located in rural northern Uganda. The Statistical Package for Social Sciences (SPSS) and SmartPLS with bootstrapping are used to test the magnitude and level of the mediation effect as recommended by Baron and Kenny (1986) and Hair et al . (2022). Findings The results reveal that debt literacy increases the impact of microcredit on the survival of young women entrepreneurs with MSMEs in rural sub-Saharan Africa post COVID-19 based on data collected from rural northern Uganda. Research limitations/implications A questionnaire was used to collect data for this study. Future studies could collect data using interviews and the experimental research design to evaluate the effect of debt literacy over time. Practical implications This study provides valuable insights on the importance of debt literacy in microcredit access and the survival of MSMEs. The results of this study can be used to inform policy and guide practitioners on how to integrate debt literacy into the national educational and literacy curriculum. Originality/value This study brings into the limelight the important role of debt literacy in helping young women microentrepreneurs learn to be more cautious when taking on future debts and helping them become more resilient in the post COVID-19 pandemic situation. This topic of debt literacy is limited in the microcredit literature and the theory of microfinance in rural Uganda post COVID-19.

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https://doi.org/https://doi.org/10.1108/ajb-11-2023-0197

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@article{george2025,
  title        = {{Reinvigorating the future of young women micro entrepreneurs in sub-Saharan Africa post COVID-19: a SEM reflective model approach with debt literacy as the mediator}},
  author       = {George Okello Candiya Bongomin et al.},
  journal      = {American Journal of Business (AJB)},
  year         = {2025},
  doi          = {https://doi.org/https://doi.org/10.1108/ajb-11-2023-0197},
}

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Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.