Experiential factors predicting the short-term impact of a museum visit
Pieter de Rooij et al.
Abstract
We investigate the experiential factors predicting the short-termimpact of a museum visit. Two recently developed frameworks wereused: the Dimensions of Visitor Experience (DoVE) framework byPacker et al. (2018) and the experience impact framework by Duerdenet al. (2018). We employ a survey method, collecting data from 523respondents over a year. The results of a SEM analysis reveal thatreflection and joy significantly enhance memorable impacts of thevisit, while sociability plays a smaller, yet still significant role. Reflectionalone significantly and largely influences perceived meaningfulness,and both sociability and reflection significantly contribute to transfor-mative impacts. This research provides valuable insights for museumsto design experiences that enhance their impact on visitors, therebydemonstrating their value to stakeholders and supporting museums’financial sustainability.
1 citation
Evidence weight
Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40
| F · citation impact | 0.16 × 0.4 = 0.06 |
| M · momentum | 0.53 × 0.15 = 0.08 |
| V · venue signal | 0.50 × 0.05 = 0.03 |
| R · text relevance † | 0.50 × 0.4 = 0.20 |
† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.