Investigating the impact of perceived risk of non-adoption on internet banking adoption

Nilamadhab Mohanty

International Journal of Electronic Banking2024https://doi.org/10.1504/ijebank.2024.10065127article
ABDC C
Weight
0.30

What the paper says

Based on TAM and the perceived risk theory, this study examines how consumers' perceived risk of non-adoption of internet banking (RISK-NA) affects attitude and intention to use it. Data was acquired from 513 Indian banking customers using a paper-based survey. For data analysis, PLS-SEM was used. The findings imply that perceived risk (RISK-A and RISK-NA) affects customer attitude towards internet banking but not intention. RISK-A negatively affects attitude, whereas RISK-NA positively affects it. Another finding is that PEU has a strong negative impact on RISK-A and RISK-NA has a positive effect on PU. The results imply that RISK-A and RISK-NA must be assessed for designing internet banking products and services with superior usefulness and ease of use. This is the first study to examine how RISK-NA affects consumer internet banking attitudes and intentions.

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https://doi.org/https://doi.org/10.1504/ijebank.2024.10065127

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@article{nilamadhab2024,
  title        = {{Investigating the impact of perceived risk of non-adoption on internet banking adoption}},
  author       = {Nilamadhab Mohanty},
  journal      = {International Journal of Electronic Banking},
  year         = {2024},
  doi          = {https://doi.org/https://doi.org/10.1504/ijebank.2024.10065127},
}

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Evidence weight

0.30

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.00 × 0.4 = 0.00
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.