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Why do more and more people in an emerging country buy herbal medicine instead of synthetic ones The extension of the theory of planned behaviour

Keni Keni et al.

International Journal of Business and Systems Research2026https://doi.org/10.1504/ijbsr.2026.10077338article
AJG 1
Weight
0.50

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https://doi.org/https://doi.org/10.1504/ijbsr.2026.10077338

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@article{keni2026,
  title        = {{Why do more and more people in an emerging country buy herbal medicine instead of synthetic ones The extension of the theory of planned behaviour}},
  author       = {Keni Keni et al.},
  journal      = {International Journal of Business and Systems Research},
  year         = {2026},
  doi          = {https://doi.org/https://doi.org/10.1504/ijbsr.2026.10077338},
}

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Why do more and more people in an emerging country buy herbal medicine instead of synthetic ones The extension of the theory of planned behaviour

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Evidence weight

0.50

Balanced mode · F 0.40 / M 0.15 / V 0.05 / R 0.40

F · citation impact0.50 × 0.4 = 0.20
M · momentum0.50 × 0.15 = 0.07
V · venue signal0.50 × 0.05 = 0.03
R · text relevance †0.50 × 0.4 = 0.20

† Text relevance is estimated at 0.50 on the detail page — for your query’s actual relevance score, open this paper from a search result.